NO HEAVY AMMONIA SMELL: The Coconut Fragrance in this formula helps you achieve beautiful blond hair results without the heavy ammonia smell.
EASY TO USE: The creamy consistency applies evenly, gives precision application for full application, touch ups, or highlights. Achieve beautiful blond results with an easy to use and apply bleach.
DOES NOT DAMAGE YOUR HAIR: Contains Argan oil to help lock in moisture leaving your hair feeling soft, healthy, and resilient.
